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1.31.2011

Tips for Competing with Larger Businesses

If you are, you will likely face a large amount of competition from others; others who may be larger than you and others who may have more resources at hand than you do.

This automatically makes you unique right away. While this may not sound promising to you, it should give you a little bit of hope.

While you may not necessarily be able to control the competition that you do and do not have, one thing that you can control is your business’s public perception. To prevent that from happening, you want to give your customers a reason to come to your store, as well as reason to keep on coming back. The first step is to make sure that your establishment is well-kept and always clean.

In addition to making sure that your establishment is well-kept and always clean, you need to examine the type of service that you and your employees provide your customers with. When it comes to doing business with a small business, there are customers who want to feel like they are known by name, even if they aren’t actually, or feel like they can stop and talk with you and your employees about nothing in particular, like the weather, just because. This is what will essentially set your business apart and make it easier to compete with larger businesses. Making sure that all of your customers receive the best service available, as well as thank you every time, is the best way to compete and win against your larger competitors.

The above mentioned ways are just a few of the many ways that you can make sure that your small business is running just as strong as the competition. A simple suggestion box may give you insight into your customers, as well as their wants and their needs.

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